Across reviews, iTea is perceived as a convenient, drink-focused chain with generally positive impressions of staff, quick service, and a diverse beverage lineup. Customers highlight popular Brown Sugar and Taro Milk Teas, fruity greens, and seasonal specials, often praising flavor quality and promotions. Negative notes include a poorly made Matcha Latte, a rude at-one-location experience, and limited Chinatown Point seating. Overall, the sentiment is upbeat about drink quality and service, with occasional criticisms that point to operational hiccups rather than the core offerings.